1 Conference day • 3 Trainings • 8 Experts to learn from
Anti-hype, honest, focused on what actually works in practice
AI is exciting, dizzying, and radically changing how we create products. It’s easy to get stuck between hype, FOMO, and an endless stream of new tools.
Hear from leaders at Google, Delivery Hero and DeepL. Learn how they build AI products and integrate AI into their workflows.
The skills-focussed program
AI trainings
Week of 18 May • Online • 2-4 hour lessons Monday to Friday
AI for Design & Product Teams: Transform your team's workflow with impactful AI skills from custom agents, Figma Make flows, automated reports & decks and more.
Design Patterns For AI Interfaces: Learn design patterns for AI features, including daemons, clustering, style lenses, temperature knobs and more.
AI‑Powered Prototyping for Designers and Product Managers: Start using AI to build functional prototypes and web apps, even if you've never coded before.
No hype, just real experiences and best practices for ICs and managers.
Half-day conference
Mon 18 May from 12:00 CET • Online
6 honest expert talks.
Easy to join for a lean AI-update covering AI patterns, agentic experiences, design systems for AI, shifting career paths and more.
Learn more
Awareness isn't enough anymore – AI requires new skills and a mindset shift.
Join to keep AI human, and to go from prompt to product together.


